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Change with Mark Allen & Co.

For companies and executives facing unprecedented change, Mark Allen & Co. is a public relations firm that specializes in creating breakthrough messaging to help you tell the right story to the right audience.

While you focus on running your business, pivoting, or even reinventing your brand, we keep an eye on how your world is changing today and anticipate your needs for tomorrow.

Established global brands, professional service firms and enterprising startups have all turned to Mark Allen & Co. to manage their communications on a daily – and even hourly – basis.

What to expect.

  1. A partner offering strategic PR counsel every step of the way. 
  2. A deep dive to learn about your business and priorities.
  3. Daily analysis of industry trends and coverage and how they impact your business.
  4. Forward-thinking editorial content – from bylined articles and op-eds to white papers –  and engaging social media content.
  5. Appearances and interviews across national, local, consumer and business verticals in TV, radio, print and online.
  6. Attention-grabbing submissions for prestigious awards.
  7. High-profile speaking engagements.
  8. Coupling expertise with experience, we bring an incredible and unmatched enthusiasm for helping clients establish their brand in the midst of constant change.

Meet Mark.

Founder and CEO Mark Pasetsky is the lead public relations and content strategist helping create breakthrough messaging for clients facing unprecedented change.

Mark has advised a wide range of well-known organizations, from global consumer brands to respected professional services firms, B2B companies and enterprising start-ups, including AARP Media Solutions, Exiger, mcgarrybowen, BBH, The Media Kitchen, Huge, Y&R, Forsman & Bodenfors, ZentLaw, GMC, Buick, Samsung, W Hotels, Lion Brand Yarn and SurvivorNet, among many others.

With an insider’s POV and an eye for the big picture, Mark knows what it takes to get the attention of journalists, editors and producers. Prior to founding Mark Allen & Co., Mark held top-level media positions, including managing editor of OK! Magazine, VP of Bauer Publishing, editor-in-chief of Life & Style, and VP of communications for MTV’s online division.

As a thought leader in the PR and marketing space, Mark frequently contributes op-eds to Adweek, Campaign, PR News, Forbes and The Huffington Post. He’s been interviewed by The New York Times, Reuters, the Los Angeles Times, USA Today, AdAge and E! Online. Mark earned a BA in journalism from the University of Maryland.

Meet the insiders.

Mark Allen & Co. brings the power of editorial and public relations talent together under one roof. We know what the media wants because we come from leading media outlets, including The New York Times, CNBC, Inc., Crain’s New York Business, Ad Age, Adweek and Fast Company.

The Mark Allen & Co. team includes experienced journalists and subject matter experts who craft publish-ready articles and timely videos. They work side-by-side with our seasoned publicists, who manage high-profile media relations and secure those hard-to-get placements.